Texas: Genetics with a Twang
Texas Public Radio, San Antonio
Texas Public Radio is complementing The DNA Files with a project that combines outreach opportunities, local news segments and Web resources. Their featured activity is a public forum on DNA science scheduled for mid-November that will feature Science Friday host Ira Flatow, with expected attendance of 300 people.
Broadcast components will include airing the public forum and several five- to seven-minute features to air during morning drive times. These efforts will be supported by a special Web page with links and information, as well as their stories available for download.
Texas Public Radio operates three non-commercial radio stations that serve San Antonio, south-central Texas, and the west-central hill country, a market that is comprised of approximately 1.5 million people. A look back in time reveals that in 1988, San Antonio was the last large community in the country where listeners could not find the full range of public radio programming. With the launch of KSTX that year, residents welcomed a local source of public radio informational, educational, cultural and entertainment programming. As many as 90,000 people are now regular listeners.